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GoRVing Launches FUN New Website

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GoRVing.com recently launched their new website. It's state-of-the-art. But more importantly - it's a lot of fun. Whether you own an RV or not, or are planning to buy one - this is the perfect fun spot to research and learn. It's very interactive and will be a big hit with the kids - young and old!

"Reinforcing the innovative look and value theme of Go RVing’s new “Ambassadors of Affordability” TV ads, GoRVing.com launched a state-of-the-art interactive micro-website. The site utilizes new technology and programming, allowing more interactivity than the current website to keep visitors entertained and bring them back.

When a visitor lands on GoRVing.com, they’ll be greeted by the television ads’ new Ambassadors of Affordability. Each animal ambassador will be a tour guide to an updated area of the website. The latest interactive technologies will be used to give the animals voices and personalities, drawing the user further into the site.

Instead of simply reading about RV travel savings, features and activities, web users will discover an interactive and more customized experience tailored to their interests and needs. They’ll have access to an Explore RVs tool comparing the various RV types, sizes and features; a Vacation Cost Comparison tool utilizing the most current PKF Vacation Cost Comparison data; an Activities Selector tailored to their age and interests; and most important, a more accessible, visible Locator tool to find a dealer, rental, manufacturer, campground or industry supplier.

More than 2.5 million people visited GoRVing.com in 2009. Since July – at the height of Go RVing summer advertising – web visits have actually exceeded last year’s. GoRVing.com has seen four consecutive months of increased website visits.

New Streaming Video Highlights Industry Product Innovations

The new GoRVing.com will also offer a new consumer video showcasing new products and technological developments that have hit the market since the last Go RVing consumer video was produced in 2003 -- most noticeably, smaller, fuel-efficient, lightweight and eco-friendly RVs.

A supplemental video shoot in Elkhart in August 2009 provided footage to highlight those industry innovations. The affordability of these RV technological advances is also stressed.

Eight RVIA member manufacturers offered vehicles featured in the three-day production shoot held in Elkhart. Those participating included: Damon Corporation, EverGreen Recreational Vehicles, Forest River Inc., Heartland Recreational Vehicles, Jayco Inc., Roadtrek Motorhomes Inc., Thor Industries, Inc. and Winnebago Industries, Inc."

For more information visit GoRVing.com.


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